We where challenged by the Sarasota Film Festival team to redesign the SFF website in less than 40 days during the holiday season (December 2011). The main goal was to make the user experience more dynamic and intuitive. We launched the site 35 days after receiving the first email from the customer right on time before the big launch. Everybody Happy!
SFF2012 Marketing Director, Veronica Pastore, shares her experience on this video